Crisis communication response

Vytvoř crisis communication response pro [TYP KRIZE - např. data breach, product recall, PR incident]. Severity: [LOW/MEDIUM/HIGH/CRITICAL].\n\n**Immediate Response (first 2 hours):**\n\n**Internal Communication:**\n- Team notification\n- Key stakeholders brief\n- Response team assembly\n\n**External Communication:**\n\n**Statement Template:**\n1. **Acknowledgement** - recognize the issue\n2. **Facts** - what happened (known info only)\n3. **Action** - what we're doing\n4. **Empathy** - acknowledge impact\n5. **Next Steps** - what's next, when updates\n6. **Contact** - how to reach us\n\n**Channels:**\n- Website banner/page\n- Social media post\n- Email to customers\n- Press statement\n\n**FAQs:**\n10 anticipated questions + answers\n\n**Follow-up Plan:**\n- Update frequency\n- Resolution timeline\n- Transparency measures\n\n**Post-Crisis:**\n- Lessons learned\n- Reputation recovery\n\nCompany: [COMPANY]. Industry: [INDUSTRY]. Stakeholders: [STAKEHOLDERS].