SWOT analýza - strategické plánování

Vytvoř detailní SWOT analýzu pro [SPOLEČNOST/PRODUKT/PROJEKT]. Kontext: [INDUSTRY/TRH/KONKURENČNÍ PROSTŘEDÍ]. Struktura: 1) **Strengths (Silné stránky)** - internal positive factors: unique capabilities, resources, advantages. Pro každou: konkrétní příklad, kvantifikace dopadu, jak ji využít. 2) **Weaknesses (Slabé stránky)** - internal negative factors: limitations, gaps, vulnerabilities. Pro každou: impact assessment, root cause, mitigation plan. 3) **Opportunities (Příležitosti)** - external positive factors: market trends, customer needs, technology shifts. Pro každou: market size, timeline, required resources. 4) **Threats (Hrozby)** - external negative factors: competition, regulation, market changes. Pro každou: probability, potential impact, contingency plan. 5) **SWOT Matrix** - cross-analysis: SO strategies (use strengths for opportunities), WO strategies (overcome weaknesses to capture opportunities), ST strategies (use strengths to avoid threats), WT strategies (minimize weaknesses and avoid threats). 6) **Priority Action Plan** - top 3-5 strategic initiatives based on SWOT with timeline, owner, KPIs.